Duke Star Zion Williamson May Have Slam-Dunk Case Against Nike, but Some Lawyers Doubt He'll Just Do It
According to several attorneys, Zion Williamson has a clear case against several parties involved, and, depending on what contracts are at play, Duke could have claims as well. But damages could prove to be a high hurdle for any potential plaintiff to surmount.
March 06, 2019 at 05:42 PM
7 minute read
Duke basketball star Zion Williamson's shoe ripping apart during the first minute of one of the most highly anticipated college games of the season caused a knee injury, a lost game and a $1 billion stock drop for Nike. But, according to several attorneys, one thing the incident is unlikely to spark is a lawsuit.
The incident happened Feb. 20 during a high-profile game against Duke's bitter rival, the University of North Carolina Tar Heels. Video of the incident shows Williamson, who is widely anticipated to be the NBA's No. 1 draft pick, attempting to stop abruptly while dribbling at the top of the key, but, instead of stopping, his left foot broke through the Nike PG 2.5 shoe he was wearing. Williamson then fell to the ground, clutching his knee. He was later found to have sustained a sprain.
According to several attorneys, the star forward has a clear case against several parties involved, and, depending on what contracts are at play, Duke could have claims as well. But damages could prove to be a high hurdle for any potential plaintiff to surmount, and on top of it all, Nike, which, attorneys agreed, has the highest potential for liability, will likely want to head off any claims before they create another negative news cycle for the sneaker giant.
“This issue is ugly for all parties,” Joseph Hanna, founder and chair of Goldberg Segalla's sports and entertainment practice, said in an email. “All parties would likely benefit from making this matter disappear through settlement, which likely would be resolved quickly—if not before a legal battle even begins.”
Jay Edelson, a leading attorney in a class action against the NCAA over concussion litigation, offered similar sentiments, saying that, although Williamson could pursue numerous claims, any disputes are likely to resolve behind the scenes.
“The big, big issue for Nike—it's not as much a legal one. Their stock price has already taken a hit, and this is kind of a disastrous scenario for them. My guess is they are going to be extremely motivated that everyone's happy,” Edelson said. “My guess is it is unlikely we're going to see a lot of public court filings. There may be a lot of letter writing behind the scenes.”
|'Classic Products Claim'
According to Kline & Specter attorney Thomas Kline, who once investigated a possible claim for a high-ranking draft pick from University of Kentucky, Nerlens Noel, after a knee injury, the split shoe should serve as an exhibit in the “museum of defective products.”
Kline and others agreed that having the shoe split in the middle of a game appeared to be a textbook example of a products liability case, where a product failed during the course of its normal use.
“Nike didn't tell Duke or any other consumer, please only have this sneaker worn by your 165-pound point guard,” Kline said.
The likely defense to that claim would focus on whether Williamson—who is listed as 6' 7″ and 284 pounds—used the shoes improperly, but attorneys said this defense is weak.
“He's a big guy with a fast and aggressive playing style,” Montgomery McCracken Walker & Rhoads attorney Steven Pachman, who focuses on defending concussion lawsuits, said. “This defense probably does not hold water. Nike designed the basketball shoes knowing they will be subject to severe wear and tear. … It would be tough to say they couldn't have foreseen this.”
Hanna agreed, saying the incident could be “a classic products liability claim.”
“The product was designed specifically for athletes, and more specifically for Duke,” Hanna said.
Kline said that, in states like Pennsylvania, which allow for strict liability claims, the plaintiff might not even need an expert to prove their case.
“To hear the facts of the case, where a sneaker, worn in an ordinary way, during a routine basketball game, completely fails—that, without expert testimony, would be within the purview of a lay person,” Kline said. “This is one of the few product defect cases that is well within the realm of the purview of a lay person.”
The incident, however, happened in North Carolina, which does not follow strict liability, but instead requires proof of negligence. Kline said that may require some expert testimony, but Williamson's claim would still be very strong.
Attorneys said Williamson could also make a claim against Duke for negligence for breaching its duty to generally protect their players, but Williamson isn't the only one who has a potential claim, according to attorneys. Duke, which has a contract with Nike to be the school's exclusive supplier for footwear through 2027, could also make a claim against Nike for breach of contract.
Kline also said Duke could bring a products liability claim, because if they purchased the shoes, they also have the expectation the shoes won't split during regular use. But a lawsuit from Duke would be unlikely, attorneys said.
“I would be very stunned if Duke were to sue Nike because the relationship between colleges and the Nikes of the world is something which I don't think either of them would want a big spotlight to be put on,” Edelson said.
|Speculative Damages
The amount of money that could potentially be at issue is staggering.
In the immediate aftermath of the incident, Nike's stock dropped by more than $1 billion, although that drop was quickly erased. Resale tickets for championship games also often top $1,000. And with starting the starting salary for the No. 1 draft pick ranging up to $8 million, the losses Williamson could sustain if he is chosen even as a 10th-round pick could be as much as $4 million in salary—and that's without counting potential endorsements.
But regardless of the amounts, attorneys agreed that plaintiffs would be hard-pressed to clearly connect any economic injuries—be they demotion in the draft picks or lost sales tickets on behalf of Duke—to the single incident.
“Courts frown on damages claims that are too speculative,” Pachman said. ”He'd have to have strong evidence he was going to go number one.”
Kline said Williamson could have an easier time proving his economic losses if it affected his draft pick, but any claim about the season ending earlier than anticipated due to the injury would be even more difficult to make.
“That would take a real crystal ball to prove that,” Kline said.
It does appear that the team was looking ahead when it reportedly purchased an insurance policy with $8 million, according to The Action Network's Darren Rovell. According to the report, the policy includes losses that could occur if Williamson's draft standing is affected. Specifically, he would need to drop beyond the 16th pick.
Although the injury is expected to sideline the star for Duke's rematch against UNC set for Saturday, Williamson is expected to play in the upcoming ACC tournament beginning next week, so dropping that low is seen as very unlikely.
Nike did not immediately return a message seeking comment.
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