Inside Track: Companies Vexed by When to Speak Out
"If you're a company and you can avoid talking about a controversial issue, that's the easier way out because there are employees and customers on both sides of this issue," said Rob Chesnut, a former general counsel and chief ethics officer for Airbnb.
June 30, 2022 at 10:30 AM
4 minute read
Inside Track
Ian Bremmer, a political scientist who issues an annual list of top 10 global risks, called it right.
At the start of 2022, he put "Corporates Losing the Culture Wars" on his list for this year, declaring, "Consumers—and employees—have corporate boardrooms on the defensive."
"The 'Great Resignation' means companies need to make themselves more attractive to new hires," he said, noting those workers increasingly expect employers to use their clout to better the world, not just make money. That includes taking stands on the often-divisive political and social issues of the day.
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