(L-R) Michael W. Mitchell, Edward Roche and Philip J. Cardinale of Smith Anderson. Courtesy photos Not Playing Games: Trademark Dispute Between Gaming Equipment Rivals Reaches Federal Appeals Court
The dispute illustrates the complex challenges trademark litigants can face, even after agreeing to coexist.
September 12, 2022 at 10:00 AM
7 minute read
Video gaming is an enormous industry, currently bigger than the movie and music industries combined, and only continues to grow. Two billion people—a quarter of the world's population—play video games. Gaming generated $155 billion in revenue in 2020, and some project that its 2025 revenue will exceed $250 billion. At the same time, elite, competitive gaming known as "esports" is experiencing exponential growth in viewers and revenues.
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