Are You For Real? Dealing with the Proliferation of Deepfakes
Notwithstanding the significant threats facing companies as a result of deepfake technology, there are several things companies can do to protect themselves and their employees from becoming the victim of a deepfake scam.
June 24, 2024 at 11:22 AM
6 minute read
Artificial IntelligenceWhat You Need to Know
- Along with the emergence of generative AI technologies being used for a variety of constructive purposes, we are also seeing an increase in criminals using these technologies for maleficent purposes.
- "Deepfakes" are created using AI machine learning tools that "train" on real audio/video recordings of an individual and "learn" what those individuals look and sound like.
- We are likely to continue to see these technologies evolve and both companies and individuals falling victim to these schemes.
Imagine a scenario: It's already been a long week, but on Thursday night you receive an invite from your company's CFO asking for an early morning videoconference the next day. While this is an unexpected meeting, your company has been doing more and more meetings over video. On Friday morning you wake up and log on to the videoconference. You recognize everyone in attendance: your CFO and colleagues from your tax and accounts payable departments. The CFO instructs you to send several wires to pay vendor invoices arising from the company's recent retreat. While you find the request a bit strange, you comply because, after all, it is the CFO giving the instructions. You feel more comfortable because your tax colleague confirmed receipt of a W-9 for each vendor, and your accounts payable colleague provided the wire information. Several weeks later, you find out that the CFO never requested the video conference, neither of your colleagues have any recollection of attending such a meeting, and the wires you sent were never authorized.
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