Attorney advertising seen along I-95 outside Philadelphia. (Photo: Diego M. Radzinschi/ALM) 'Lack of Education ... and Winging It': Why Law Firms Fail at Marketing and Ways to Address Common Issues
"You've got to be realistic about where your clients are coming from and put your marketing efforts towards that," said Brendan Chard, founder and CEO of the law firm website design company The Modern Firm.
July 10, 2024 at 10:24 AM
6 minute read
According to a report published in April by the legal management software company Clio, over one-third of potential clients start their attorney search online, but experts say many firms still don't employ an effective marketing strategy or spend the time learning how.
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