The merger of Canada's Ogilvy Renault and London-based Norton Rose is more than just the legal industry's latest splashy trans-Atlantic union. Until now, Canadian firms have generally chosen to increase revenue flow internationally via informal business relationships with firms in other countries. In joining forces with a firm in the U.K., Ogilvy becomes the first leading Canadian firm to expand internationally via a merger, rather than through green-fielding offices or cherry-picking laterals.
November 17, 2010 at 12:00 AM
1 minute read
The original version of this story was published on Law.Com
The merger of Canada’s Ogilvy Renault and London-based Norton Rose, reported earlier this week by The Am Law Daily, is more than just the legal industry’s latest splashy trans-Atlantic union.
In joining forces with a firm in the United Kingdom, Ogilvy becomes the first leading Canadian firm — it ranks 11th in size nationally — to expand internationally via a merger, rather than through green-fielding offices or cherry-picking laterals.
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