A European Union high court upheld several Anheuser-Busch trademarks and dismissed a challenge from Czech brewing rival Budvar on Tuesday — the latest ruling in a century of disputes relating to the name “Budweiser.”
Budejovicky Budvar NP asked the court to overturn 12 EU trademark applications of Anheuser-Busch Cos., claiming they infringe on Budvar’s right under French law to the term Budweiser.