Adding firepower to its sports industry team, Foley & Lardner has hired former National Basketball Association executive and in-house counsel Bobby Sharma as a special adviser in New York.

Sharma has spent close to two decades in the sports industry, including stops at the NBA and major sports marketing agency IMG. He is currently chairman of sports, media and entertainment investment outfit Blue Devil Holdings and a partner at sports-focused private equity firm GACP Sports. He also co-founded an advisory firm called Electronic Sports Group, which focuses on video gaming competitions known as esports.

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