O'Melveny & Myers partner Tony Wang represented USA Water Polo in a five-year "hype man" deal with rapper Flavor Flav. (Credit: Jeff Cable/USA Water Polo) Yeah, Boy! O'Melveny's Flavor Flav Deal With USA Water Polo Paves Path for More Celebrities in Olympic Sports
Ahead of the 2028 Summer Olympics in Los Angeles, the hometown firm is trying to bring together more celebrities and underfunded Olympic teams.
September 24, 2024 at 05:00 AM
2 minute read
What You Need to Know
- O'Melveny & Myers represented USA Water Polo in a five-year sponsorship deal naming rapper Flavor Flav as the official hype man for the men's and women's teams.
- The deal saw Flavor Flav commit to multiple annual appearances at USA Water Polo events as well as social media posts.
- The run-up to Los Angeles 2028 is likely to feature more celebrity endorsements of national governing bodies, O'Melveny partner Amy Siegel said.
The men's and women's USA Water Polo teams got a little help adjusting to Paris time at the 2024 Summer Olympics thanks to a new celebrity sponsor: Flavor Flav.
Throughout the games, TV cameras found the clock-loving founder of rap group Public Enemy in the stands marshaling support while wearing a red, white and blue USA Water Polo jersey and a matching bejeweled timepiece from his neck.
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