Positive 2024 financials in Big Law will likely lead to more cash flow that should be available for law firm innovation, industry analysts say. In particular, law firm leaders are looking to 2025 to further leverage generative artificial intelligence to transform their business.

"Law firms will do pretty well this year, and then they'll have the capital to really spend robustly next year," said Carlos Pauling, an executive director and recruiter with Major, Lindsey & Africa. Innovation, Pauling said, "is at the top of all of their strategic priorities list."