Brianne Polito

Brianne Polito

August 23, 2019 | New York Law Journal

Right of Publicity and Fair Use: Sure to Raise Eyebrows

Is it possible for a company to lawfully use the name of a celebrity as a tie-in to a product seeking to connote a celebrity's characteristic or feature without being successfully challenged or having to obtain a license?

By Edward Weisz and Brianne Polito

8 minute read