May 02, 2017 | The American Lawyer
What Law Firms Can Learn From the United Airlines FiascoEven if you follow the law and all the internal protocols your firm has in place, you may still find that clients and the public view your actions negatively. In situations where you believe you are in the right, the instinct is not to apologize. Here is how to correctly handle a high-profile PR crisis.
By Carlos Arcos, Marketing the Law Firm
13 minute read
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