Commentary By Julie Talenfeld

September 25, 2017 | Daily Business Review

A marketing plan has traditionally included public relations, advertising and networking, but with today's digital age, if you aren't using social media, you're doing yourself a disservice. Taking your firm online is important, but it's even more important to execute it properly. As potential clients, co-counsel opportunities and referral sources migrate to sites like Facebook, Twitter and LinkedIn, you'll want to have an established presence, or you'll be invisible to the online world, writes Julie Talenfeld.

By Commentary by Julie Talenfeld

6 minute read

August 08, 2017 | Daily Business Review

From inconsistent and conflicting messaging, to the use of social media that creates more questions than answers, leaders from the White House to Congress have struggled to find—and keep—their message. Moreover, as many bemoan the incivility that has crept into political and social discourse, the use of vulgar language only establishes a perceived "new low" of what's acceptable tone and tenor for public messaging, writes Julie Talenfeld.

By Commentary by Julie Talenfeld

5 minute read

December 27, 2016 | Daily Business Review

Public relations professional Julie Talenfeld offers six tips for rainmaking — even when you may not need new business.

By Commentary by Julie Talenfeld

6 minute read