Cynthia Cole

Cynthia Cole

May 20, 2024 | Corporate Counsel

A New Era of Influence: A Swift Take on Branding, Computer-Generated Influencers and Deepfakes

A-list celebrities like Taylor Swift are not the only ones leveraging their influence to promote and sell products and services. Streamers, vloggers, and other creatives are using their platforms to influence today's consumer trends. However, a steep rise in the use of GenAI and computer-generated influencers brings with it new marketing risks and considerations for celebrities, influencers, and businesses alike.

By Cynthia Cole, Alysha Preston and Inez Asante

9 minute read

February 08, 2022 | The Recorder

Privacy Planning in 2022

Do you have the new privacy and security obligations on your New Year compliance agenda?

By Cynthia Cole, Rachel Ehlers and Will Cozzens

8 minute read

October 08, 2021 | The Recorder

Data Privacy Across State Lines

'In re Blackbaud' and beyond: As state law-focused data privacy litigation gains momentum, Baker Botts' Cynthia Cole and Nicholas Palmieri highlight some of the issues that are taking shaping in the gap between these new laws and litigation on the ground.

By Cynthia Cole and Nicholas Palmieri

6 minute read

September 13, 2021 | Legaltech News

The Privacy Push: How Apple and Google Are Blazing Their Own Privacy Trail

Any tech companies or marketing firms who rely on harvested data need to consider the implications of these updates on their own products and business plans. And these privacy features are likely the first step in a long path of consumers taking more control of their data.

By Cynthia Cole, Brooke Chatterton and Natalie Sanders, Baker Botts

8 minute read

August 18, 2020 | Legaltech News

The Safety of Privacy: Increased Privacy Concerns May Prevent Effective Adoption of Contact Tracing Apps

With reopening, the proponents of contact tracing apps tout their effectiveness. But consumer privacy has been beating a drum globally. What appears to be a balancing test between individual privacy and public safety has been launched.

By Cynthia Cole, Brooke Chatterton and Natalie Sanders, Baker Botts

7 minute read

July 08, 2020 | Legaltech News

Bias in Facial Recognition: Renewed Scrutiny of an Old Problem

Facial recognition offers some benefits, but poses certain risks that should be addressed as the technology is more widely adopted.

By Maureen Ohlhausen, Cynthia Cole and Ryan Dowell, Baker Botts

8 minute read

July 31, 2019 | Legaltech News

Liberté, Equalité, Fraternité… Revolution: France, The Dark Horse in Data Protection

For any company who thought that the data protection terrain would be won or lost in Ireland or the United Kingdom, invest in a good translator.

By Cynthia Cole, Baker Botts

8 minute read

June 05, 2019 | The Recorder

The Human Touch: Legal AI's Insufficiencies in Data Privacy

Companies need to understand the implications of legal AI and its cost, which may be more than originally anticipated.

By Cynthia Cole and Sarah Phillips

7 minute read