Denning Rodriguez

August 29, 2017 | New York Law Journal

Denning Rodriguez of Holland & Knight writes: Many fashion brands, especially emerging brands, remain uninformed of their obligations regarding consumers, as evinced in their marketing and sales campaigns. More so, such brands are ill-equipped to implement the best practices for addressing the legal obligations companies have when they market themselves. As such, without procedures and protocols in place, these brands open themselves up to substantial regulatory and legal action, let alone considerable consumer backlash through social media.

By Denning Rodriguez

14 minute read