Eimear Mccann Summize

Eimear Mccann Summize

June 02, 2021 | Legaltech News

The Boomerang Effect: The Psychology Behind the Tech

Legal is a services industry. Isn't legal tech a services industry too? The gap between vendors and lawyers needs to narrow and in order to do that, the psychology of marketing and selling needs to accommodate lawyers.

By Eimear McCann, Summize

4 minute read