Emily Poler

Emily Poler

January 05, 2024 | New York Law Journal

Who Owns a Social Media Marketing Account? It's Pretty Simple, Really

The use of social media as a marketing tool has been common for just about as long as social media has existed. In some situations, particularly where an individual is very closely associated with a specific business, such fuzziness has led to disputes over who owns social media accounts. In this article, Emily Poler discusses three recent federal court decisions and how they have addressed whether a social media account belongs to an individual or a business.

By Emily Poler

8 minute read