Evan Nierman

April 17, 2024 | Daily Business Review

Finding the right PR partner is key to the success of this strategic relationship. But with the right match, legal PR can add great value to a case and should be viewed as an investment that can provide significant returns.

By Evan Nierman and Scott Silver

4 minute read

December 06, 2023 | Daily Business Review

A new cottage industry within the legal profession must emerge as a direct consequence of deepfakes and the crises that subsequently ensue.

By Evan Nierman

4 minute read

November 22, 2021 | Daily Business Review

According to the Pew Research Center, seven in 10 Americans say they use some kind of social media. And with so many people online, the odds of something going wrong are huge.

By Evan Nierman

5 minute read

October 05, 2021 | Daily Business Review

If you and your team experienced a reputation crisis today, would you know the immediate steps you should take to maintain control, or would you take a wait-and-see approach and hope to survive once the dust settles?

By Evan Nierman

8 minute read

August 19, 2021 | Daily Business Review

Most new companies have not received much public exposure in the form of earned media, nor are they on the airwaves because advertising is incredibly expensive. And unless they have raised significant sums of money from private equity ventures, fledgling firms simply don't have the resources to bankroll aggressive ad spends.

By Evan Nierman

5 minute read

June 17, 2021 | Daily Business Review

When attorneys find themselves swamped litigating challenging cases, issues like media inquiries and online attacks may require the kind of extra attention a busy law firm doesn't have time to address.

By Evan Nierman

4 minute read