July 15, 2022 | Law.com
The Care and Feeding of the Legal ClientDo your attorneys know the difference between a customer and a client? I have always defined the difference as a customer is someone who buys something from you once, while a client is someone who keeps coming back to you over and over again; mainly, since the legal industry is becoming more transactional daily. And that subtle difference is what makes a lawyer just a lawyer and one who becomes a rainmaker.
By Jaimie B. Field
7 minute read
June 23, 2021 | Law.com
How to Motivate Attorneys for Rainmaking SuccessHow to motivate attorneys to do rainmaking activities they need to do has become a critical question during the pandemic because the usual avenue that the predominance of attorneys used to build books of business of in-person networking had been eliminated for almost 15 months.
By Jaimie B. Field
10 minute read
December 03, 2009 | New Jersey Law Journal
Action Is the Key to Being a Successful RainmakerRainmaking is about creating relationships, which requires action and following up, which further necessitates action.
By Jaimie B. Field
6 minute read
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