November 29, 2019 | New York Law Journal
What's in a Name? Trademarks as Expressive WorksAlthough the incident of Kim Kardashian West attempting to trademark the name "Kimono" was short-lived, her ill-fated trademark application raises critical questions about the relationship between trademarks and free expression. This article examines trademarks as both a means of expression and a means of limiting others' expression.
By Miranda D. Means and Jeanne M. Heffernan
10 minute read
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