Jim Dudukovich

Jim Dudukovich

October 19, 2021 | Daily Report Online

The FTC Steps Up Its Game on Endorsement Enforcement

The Federal Trade Commission (FTC) has sent a notice of penalty offenses to over 700 companies, in which the FTC cites a handful of past cases it has successfully brought as proof that certain marketing tactics involving endorsements and product reviews violated Section 5 of the FTC Act.

By Jim Dudukovich

12 minute read