October 19, 2021 | Daily Report Online
The FTC Steps Up Its Game on Endorsement EnforcementThe Federal Trade Commission (FTC) has sent a notice of penalty offenses to over 700 companies, in which the FTC cites a handful of past cases it has successfully brought as proof that certain marketing tactics involving endorsements and product reviews violated Section 5 of the FTC Act.
By Jim Dudukovich
12 minute read
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