April 22, 2022 | New Jersey Law Journal
It's All About You: Why a Well-Optimized Attorney Bio Page MattersOptimizing your attorney bio page on your law firm's website is one of the most important aspects of search engine optimization for lawyers. Here's why.
By Joe Giovannoli
6 minute read
April 08, 2021 | New Jersey Law Journal
Google News: How the December 2020 Core Update Impacts Law FirmsIn post-update analyses of how Google's Core Update shifted the SEO landscape, all signs pointed to the legal industry as one of the most impacted, particularly in desktop searches.
By Joe Giovannoli
8 minute read
December 02, 2020 | New Jersey Law Journal
Legal Marketing Budgets: Everything You Need to KnowTo maximize your law firm's profit margins, get to know why legal marketing matters and how to make the most of your marketing budget.
By Joe Giovannoli
8 minute read
October 22, 2020 | New Jersey Law Journal
Big Google News: March 2021 Rollout of Mobile First IndexingWhat does Mobile First Indexing mean for your law firm?
By Joe Giovannoli
7 minute read
June 05, 2020 | New Jersey Law Journal
Google's May Core Update: What Every Law Firm Needs to KnowGoogle's consistent focus on quality and relevant content is changing the search landscape for all industries.
By Joe Giovannoli
5 minute read
September 12, 2019 | New Jersey Law Journal
Beyond the Brand: Why Branding Can't Compensate for SEOIt will take more than name recognition or having many years in a specific industry to dominate the competitive channel of "organic search."
By Joe Giovannoli
7 minute read