Ryan King
April 28, 2023 | Law.com
5 Benefits of Integrating Your Communications StrategyAn integrated communication strategy can increase the effectiveness of an organization's communication efforts by enabling targeted messaging, maintaining brand consistency, leveraging multiple channels, measuring results and responding effectively to crises.
By Ryan King
6 minute read
November 11, 2022 | Law.com
Ideas to Generate Business Development Collaboration In Remote and Hybrid EnvironmentsIt's important for marketing, BD and PR to have a shared understanding of the firm's brand, positioning, financial goals and related KPIs to succeed in reaching and resonating with the firm's targeted audiences. Making the time to connect and collaborate here will lead to a clearer understanding of the opportunities, pain points and bottlenecks in your firm as they relate to marketing, BD and PR.
By Ryan King
7 minute read
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