May 01, 2024 | Law.com
Election Year PR: Challenges and Opportunities for Law Firms"With that dash of caution, law firms have an opportunity to leverage the political landscape to amplify visibility and engage relevant practice areas," write Elizabeth Lampert and Traci Stuart.
By Elizabeth Lampert and Traci Stuart
6 minute read
March 03, 2015 | The Recorder
Six Easy Ways to Boost Business DevelopmentUpdate your bio, drop in on colleagues and other simple steps for when your marketing tactics start to feel stale.
By Traci Stuart and Michael Bond
5 minute read
March 03, 2015 | The Recorder
Six Easy Ways to Boost Business DevelopmentUpdate your bio, drop in on colleagues and other simple steps for when your marketing tactics start to feel stale.
By Traci Stuart and Michael Bond
5 minute read
August 12, 2014 | The Recorder
Make Business Development a Priority From Day OneYou need to project professionalism from the start. Traci Stuart and Michael Bond offer some pointers on what to do about your social media presence, and how to sparkle at events.
By Traci Stuart and Michael Bond
6 minute read
September 13, 2013 | The Recorder
Your Business: Navigating the Social Media MinefieldAn Internet post is likely to last forever, so attorneys should be mindful of their professional image, explain Traci Stuart and Michael Bond of Blattel Communications.
By Traci Stuart and Michael Bond
6 minute read
May 10, 2013 | The Recorder
Internal Versus Outsourced PRFor some firms, an internal communications department is best, while others benefit more from the expertise of an outside agency, explain Traci Stuart and Michael Bond of Blattel Communications.
By Traci Stuart and Michael Bond
7 minute read
September 26, 2005 | The Recorder
Marketing: In House or Outside Agency?There are a variety of considerations � some more concrete and measurable than others � that should assist in determining how best to approach firm communication needs.
By Traci Stuart
6 minute read
October 24, 2005 | New Jersey Law Journal
Is Marketing an In-Hour or Outside Job?How does a firm know whether to take the communications function in house? There are a variety of considerations � some more concrete and measurable than others � that should assist in determining how best to approach firm communication needs.
By Traci Stuart
6 minute read
October 03, 2005 | Corporate Counsel
Marketing: In-House or Outside Job?Firms are increasingly recognizing the need for marketing communications expertise and are taking these functions in house. There are a variety of considerations when determining whether in-house marketing is the way to go -- some more concrete and measurable than others. In many cases, public relations and marketing agency vice president Traci Stuart advises, the ideal solution is a combination of an in-house communicator who liaisons with an outside agency.
By Traci Stuart
6 minute read
October 03, 2005 | Law.com
Marketing: In-House or Outside Job?Firms are increasingly recognizing the need for marketing communications expertise and are taking these functions in house. There are a variety of considerations when determining whether in-house marketing is the way to go -- some more concrete and measurable than others. In many cases, public relations and marketing agency vice president Traci Stuart advises, the ideal solution is a combination of an in-house communicator who liaisons with an outside agency.
By Traci Stuart
6 minute read
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