A senior attorney at Google has left the search engine giant to become the general counsel and chief privacy officer for a Chicago-based company that tracks consumer trends.

Mohit Kalra began working at Numerator in November, though the company only announced his hiring on Wednesday. It is not clear if he is the company's first general counsel and chief privacy officer.

"My legal experience has me well placed to drive the protection of data, consumer rights and technology innovation—especially in areas of rapid growth and change," said Kalra in a press release. "Numerator has prioritized transparent data exchange with consumers and we have more innovation coming as we expand in scope."

Kalra was not immediately available for additional comment on Wednesday.

At Google, Kalra focused on intellectual property, commercial agreements and data privacy. He began his career as an associate at Mayer Brown, where he worked on mergers and acquisitions. He graduated from Harvard Law School in 2002.

Kalra's appointment comes at a time when states and the federal government are working to pass data privacy legislation. The California Consumer Privacy Act will go into effect in 2020, making it the first state law governing business use of consumer data. Other state legislatures and federal lawmakers are also working to create data privacy legislation.

"There has never been more focus on upfront interactions with consumers and the management and protection of their privacy," Eric Belcher, Numerator's CEO, said in the press release. "Mohit will help us continue to build on the trust we've long established while we innovate for the future."

Belcher said the company combined the roles of chief privacy officer and general counsel to further drive its transparent approach.

"We have high engagement with consumers over long tenures precisely because we are upfront about the types of data collected and its use, and because we offer consumers a fair value to participate in the use of their personal data," Belcher said.

Numerator provides companies with an "omnichannel insight" into what consumers are buying, why they're buying a product and how they buy products. The company has 1,400 employees in seven offices.