Jay Pricher, general counsel with Best Western. Courtesy photo Best Western's New Legal Chief on Reporting to GC-Turned-CEO
"There's that dynamic of succeeding in a way that he thinks would be successful, but also carving out my own approach to the legal department and the role for the department in the organization," Jay Pricher said.
December 06, 2021 at 05:37 PM
6 minute read
Q&A
After working for nearly 13 years as an in-house lawyer at Best Western Hotels & Resorts, Jay Pricher has checked in as the hotel brand's new general counsel.
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