Credit: leowolfert/Adobe Stock Balancing Privacy Compliance with User Perception
Recent events involving fitness device company Polar and comedian Joe Rogan provide valuable lessons for companies relative to new privacy requirements.
October 25, 2023 at 01:20 PM
5 minute read
In the wake of new data privacy laws, companies face a delicate balancing act between compliance and a positive user experience.
In order to comply with rapidly changing privacy laws, fitness device company Polar locked users' access to the app this summer until consent was provided. While this strategy was designed from a purely privacy compliance standpoint, Polar's approach resulted in user surprise and backlash.
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