The Rise of Innovation Counsel: A New Role for a New Era
I sat down for a conversation with Juli Greenberg, Innovation Counsel at General Motors, and Megan Ruscello, Corporate Counsel, Global Supply Chain, Innovation & Commercial at Starbucks, to learn more about the role and get their insights into its unique challenges and opportunities.
July 24, 2024 at 12:00 PM
6 minute read
InnovationInnovation has been a part of the business world for decades, but the current pace of change is unprecedented. The rapid technological advancements and shifting consumer preferences over recent years have created a rapidly changing legal landscape, requiring companies to adapt quickly. This pace has led some organizations to establish a new role within their legal departments: innovation counsel. But what exactly does this role entail?
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