The turkey is dressed, the table is set and the Thanksgiving cards are in the mail. Wait, what? According to Tom Kane of Kane Consulting, Thanksgiving cards are the way to go this year, when it comes to client development.
“You can, in a truly meaningful way, thank your clients and referral sources for their business and loyalty,” says Kane. He points out several benefits of the cards in this blog post. These include avoiding religiosity, beating the rush of the holiday crowd and having your card stand-out.
