When companies face a crisis, they’re going to immediately consult the legal department. So in-house counsel had better have a plan. That’s the message from Stasia Kelly, co-managing partner at DLA Piper and former general counsel to companies including American International Group, Sears Holdings Corp. and Fannie Mae.

“Most of the things you need to do in a crisis need to be prepared for way in advance,” Kelly says. “And it’s not a question of if. It’s a question of when.”

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