You’ve probably seen the ads: naked celebrities saying that they’d rather go bare than wear fur. And you’ve heard about the die-ins, the videos exposing horrific slaughterhouse practices and the testimonials from vegan actors and musicians. Behind a lot of this animal rights activism is a Washington, D.C., group known as People for the Ethical Treatment of Animals, better known by the acronym PETA.
What you may not know is that PETA has a legal operation that operates on multiple fronts. It does what most legal departments do, protecting intellectual property, coming up with compliance programs and advising human resources. It also tries to extend the rights of animals—one recent example was intervening to protect the intellectual property of the so-called selfie monkey, who used a photographer’s camera to take a photo of himself.
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