After law firms and their clients have become increasingly comfortable with generative artificial intelligence over the past year, leaders at the two biggest Am Law 100 firms rooted in Florida are expecting a surge of investments and and growing opportunities to put the technology to use this year.

Law firm leaders at Greenberg Traurig and Holland & Knight say client demand for AI capabilities is increasing, which is prompting law firms to take action. That action includes investing in both third party vendors and in-house technology. It also means lawyers could see a major push this year to get trained extensively on how to use new tools that could be rolling out at an increasing rate this year.