A law firm has found TikTok—the app known for short videos of people dancing, singing, playing with pets and doing almost anything else—to be a remarkably effective marketing tool.

Brown & Dutton, a Marietta family law firm, drew one million views of partner Jenni Brown pointing to word clouds identifying behaviors that suggest an affair.

@familylawga

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original sound – Madifing Conde

In another popular video, she answers what willful contempt is and explains how it factors into child support cases.