Credit: Melinda Nagy/Shutterstock.com As NCAA Athletes Seek to Profit From New Endorsement Rules, Am Law 200 Firms Are Ready to Help
Student-athletes can now use lawyers to navigate deals for their name, image and likeness, giving Am Law 200 sports and entertainment practices a new revenue stream.
October 28, 2021 at 06:33 PM
6 minute read
Entertainment and Sports Law
Since the NCAA's June decision to allow student-athletes to profit off their name, image and likeness, law firms have found themselves with a new avenue for work as colleges, universities and student-athletes themselves are turning to lawyers for guidance on the new paradigm.
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