Frank Troise, the head of electronic equity trading products at Barclays Plc., says using computers to execute orders in milliseconds is no different than brokers jockeying for position years ago on the floor of the New York Stock Exchange.
“This has been going on for quite a while, and it’s now at a fever pitch,” says Troise, 43, who is based in New York. “There’s always been an advantage to executing with speed.”
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