Amanda T. Bulian, MBA, Senior Manager, Applied Marketing Science, Inc.

Amanda T. Bulian is a testifying survey expert on matters related to intellectual property, false and deceptive advertising, and class actions. At Applied Marketing Science, Inc. (AMS), she provides expert research consultation and rebuttal critiques for consumer survey evidence in federal and state civil litigation matters and cases brought to the National Advertising Division (NAD). She has comprehensive experience designing and executing consumer surveys for matters involving trademark and trade dress likelihood of confusion, secondary meaning, and genericness, as well as surveys assessing consumer perceptions and materiality of allegedly deceptive advertising and marketing claims.

Ms. Bulian’s expert services include survey design, data collection, experimental data analysis, expert report preparation, critiques of opposing expert reports, expert testimony, and guidance on the deposition and trial questioning of opposing expert witnesses.