Protecting IP is a Big Job for Cigarette Maker
BusinessWeek gets an inside look at Altri investigators cracking down on fake cigarettes.
April 11, 2010 at 08:00 PM
1 minute read
The original version of this story was published on Law.com
A recent BusinessWeek article takes a look into how one cigarette company is going to great lengths to protect its intellectual property.
Altri, which owns cigarette brands such as Marlboro and Virginia Slims, has teams of investigators scouring stores known to sell fake cigarettes–many of which are produced in China. The company also has forked over large sums of money to fund police departments' investigations into illegal contraband.
Read BusinessWeek's “How Altria Is Winnowing Out Fake Marlboros“
A recent BusinessWeek article takes a look into how one cigarette company is going to great lengths to protect its intellectual property.
Altri, which owns cigarette brands such as Marlboro and
Read BusinessWeek's “How Altria Is Winnowing Out Fake Marlboros“
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