Taylor Wessing set to roll out online business development training
Taylor Wessing is set to launch an online business development (BD) training platform as part of its bid to increase the amount of time its lawyers spend on client relationship projects. The online programme will go live in mid-November and will make BD-related guidance notes, videos and podcasts available to all fee earners from their desktops.
October 26, 2010 at 01:15 AM
2 minute read
Taylor Wessing is set to launch an online business development (BD) training platform as part of its bid to increase the amount of time its lawyers spend on client relationship projects.
The online programme will go live in mid-November and will make BD-related guidance notes, videos and podcasts available to all fee earners from their desktops.
Taylor Wessing said the launch will make BD training more flexible and accessible to lawyers, but the system will also play a part in the firm's fee earner appraisals, with a select group of the firm's management able to monitor activity on the system. Usage will also count towards required business development hours recorded by fee earners.
In addition, the system will allow the firm to better meet certain business development initiatives, such as campaigning to strengthen links with both current and former clients.
Taylor Wessing learning and development manager Naa Pinkcombe said: "We see this as a very innovative way to deliver BD training. It fits in with our ethos as a forward-thinking law firm and helps in our bid to keep BD at the forefront of our business."
She added: "For our fee earners it is a more flexible mode to access training and boost their development and it will also help the firm co-ordinate business development campaigns."
The online system is the latest step in the law firm's client relationship programme, which earlier this year saw the firm ask all of its lawyers to spend at least 50% of their time on BD.
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