Cashing in on cachet – why a little prestige in your firm can go a long way
Apple has it by the bucket load. High-end fashion houses such as Gucci and Prada have it. Ferrari, Aston Martin and Jaguar all have it. But do Clifford Chance and Allen & Overy? According to more than 3,000 students, the answer is a resounding yes. What we're talking about is prestige – which, according to this year's annual Legal Week Intelligence Law Student Report, is one of the biggest factors in attracting would-be solicitors to apply to any given firm.
May 09, 2013 at 07:05 PM
3 minute read
Apple has it by the bucket load. High-end fashion houses such as Gucci and Prada have it. Ferrari, Aston Martin and Jaguar all have it. But do Clifford Chance and Allen & Overy? According to more than 3,000 students, the answer is a resounding yes.
What we're talking about is prestige – which, according to this year's annual Legal Week Intelligence Law Student Report, is one of the biggest factors in attracting would-be solicitors to apply to any given firm.
If there is a certain amount of 'cool factor' that comes with wearing certain clothes or driving certain cars, for many students this extends to working for certain firms and advising certain clients.
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