CMS Cameron McKenna (CMS UK) is in talks with a number of clients, including Royal Dutch Shell and Credit Suisse, over adapting the firm's e-learning diversity programme for their own use.

The firm launched an online diversity training initiative for all staff last year through its independent Law-Now e-learning business. The programme, which addresses ethical leadership and increasing awareness of unconscious bias in the workplace, was co-written with Addleshaw Goddard.

Shell is thought to have approached CMS UK with a view to adapting the training for their own use, with "high-level" discussions said to be taking place regarding a potential deal.

It is understood the firm has also pitched the idea to Credit Suisse, although the bank may favour adopting a broader, global initiative. Law-Now offers an initial version of the course, focusing on the UK and Europe, but can also work with clients to adapt the programme to suit different jurisdictions.

The initiative is also thought to have garnered interest from organisations including oil and gas producer BG Group, telecoms giant BT and private bank Coutts.

There are two versions of the programme used currently used by the firm: one for partners and managers; and another for all employees.

Law-Now director Adam Moodie declined to name or comment on specific clients, but added: "We have had a lot of interest from commercial clients, as well as Bar associations and educational institutions, that are keen to do more in this space.

"Our diversity and inclusion e-learning courses are excellent tools that can help strengthen and clarify existing policies and procedures alongside the relevant legal principles. Any deals done by Law-Now only help to enhance relationships with clients to the firm, and in some cases, build new ones."