Why Law Firms Are Leaning More on LinkedIn for Marketing and Branding
The B2B social network has seen a massive uptick in usage, both paid and unpaid, from law firms over the past year and especially over the last six months. Exactly what are firms using it for?
December 14, 2020 at 11:52 AM
5 minute read
The original version of this story was published on The American Lawyer
The old (in digital-age years) saying would go "Facebook is your pub, Twitter is your billboard and LinkedIn is your office." That still rings true, for the most part. While law firms have used various social media platforms for getting out information, recruiting and business development, it has become clear that of the major social networks, LinkedIn is the one that has the most upside for law firms. But what are firms using it for?
This content has been archived. It is available through our partners, LexisNexis® and Bloomberg Law.
To view this content, please continue to their sites.
Not a Lexis Subscriber?
Subscribe Now
Not a Bloomberg Law Subscriber?
Subscribe Now
NOT FOR REPRINT
© 2024 ALM Global, LLC, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.
Law Firms Mentioned
Trending Stories
- 1The Law Firm Disrupted: For Big Law Names, Shorter is Sweeter
- 2Wine, Dine and Grind (Through the Weekend): Summer Associates Thirst For Experience in 'Real Matters'
- 3'That's Disappointing': Only 11% of MDL Appointments Went to Attorneys of Color in 2023
- 4What We Know About the Kentucky Judge Killed in His Chambers
- 5'I'm Staying Everything': Texas Bankruptcy Judge Halts Talc Trials Against J&J
Featured Firms
Law Offices of Gary Martin Hays & Associates, P.C.
(470) 294-1674
Law Offices of Mark E. Salomone
(857) 444-6468
Smith & Hassler
(713) 739-1250