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I’ve said that the backdrop for the Lean Law Program is the new reality, and that the purpose of it is to discuss how to practice law the way clients want in that new reality. The aspiration then, is to offer a set of tools and ideas that can be difference-makers. Creativity is vital to this ambition, and here’s where we get to make space for it and discuss it.

Let’s be realistic, there are plenty of good lawyers out there. This is true in all disciplines of law. The clients know who they are and how to find them. But if you ask about creative lawyers, suddenly we’re talking about a rarer breed. And this is what clients want. Debbie Hoffman, GC of Digital Risk LLC put it succinctly. “When we call outside counsel, we know what the law says — we want to know what the nuance is, what are the gray areas. We’re not just looking for the basic, black-letter law answer to our question.”

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