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In-House Perspective: The Guiding Principles of Lean Communication
Keep communications relevant, direct, and concise, and your clients will thank you.
Thank you for sharing!
Let’s start with why lean communication matters. As anyone who’s been in private practice will know, your firm can spend all the money in the world on consultants and technology, but if the GC doesn’t like you, you’re out. We all get that, so let’s think about the quality and nature of our engagements with clients. If you can be concise and helpful, the chances are that will translate into likeability. If you badger, bore or bewilder clients, the chances are you’ll be seen as just annoying. That’s one key reason why lean comms matters.
We have discussed how ‘lean’ is largely about effectiveness (correct outcome) and efficiency (on budget and on time). Efficiency means finding waste and eliminating it. In all areas of legal practice, waste accumulates around valueless activity and the usual suspects always include communications.
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5. Horizon Scanning: What Are Clients So Unhappy About When It Comes to Horizon Scanning?
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6. Horizon Scanning: How Can Law Firms Improve their Horizon Scanning Skills?
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7. Horizon Scanning: What Are Examples of the Best Horizon Scanning According to Clients?
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11. Duke Energy GC: This Is What It Means to Know My Business
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16. The Comp Sub Series: It's Self Evaluation Time, Where Do I Start?
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21. Is the Power of EQ Equal for Both In-House and Law Firms?
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25. Why the Muscular Mindset Is the Enemy of Business Development
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26. Mid-Market Firms Were Always Best Placed to Meet the New Reality
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27. What Happens to Mid-Market Firms When Big Law Comes to Town?
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28. Who Will Offer the Better Career Path, Big Law or Mid-Market?
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31. Is Big Law's Opulent Space a Match Made In Heaven for Associates and Clients?
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