For Legal Tech Vendors, Industry Organizations Can Be a Necessary Crash Course
Legal professional organizations are beginning to welcome tech vendors into educational courses, volunteer roles and committees. But they need to leave the sales pitches at home.
October 08, 2021 at 10:00 AM
4 minute read
As the legal tech industry continues to pick up steam, more salespeople from other generic, business-to-business-type verticals are filtering into the space without a solid understanding of their new target audience. Joining a legal professional organization is increasingly the way many are looking to close the knowledge gap—and fortunately there may be more of them on the way.
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