Software licensing plans (a.k.a. volume licensing plans) typically involve purchasing a media copy (a CD containing the software application) and sometimes, a manual (although that is more often electronic today instead of paper). Instead of retail box copies, you buy paper license certificates, pursuant to the specific end user license agreement. Although referred to as paper licenses, these often may be purely electronic, sent via e-mail.
Volume licensing can save from 5 to 50 percent of the usual software cost per seat. This can amount to thousands of dollars.
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