On March 16, 2011, the Federal Trade Commission appeared before the Senate Commerce Committee to present testimony about recent efforts to protect consumer privacy on the internet. The testimony was centered on a preliminary FTC staff report, released in December 2010, which recommends procedures for companies to protect online consumers from the practice of data mining their personal information to be used in behavioral advertising.
At the same hearing, the Obama administration called for new legislation to protect online privacy. Lawrence Strickling, assistant secretary for communications and information at the Commerce Department, recommended that Congress pass an internet user’s “bill of rights” along with legislation providing the FTC with the authority to enforce its protections.
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