There has been a rising controversy about the utility of a traditional law school education. Lawyers finish school prepared to think like lawyers, but are they prepared to develop business and survive in a competitive economy?
Well, no, not usually. To remedy this situation, Fordham University School of Law brought in Silvia Hodges, who earned the first doctorate degree on record in legal services marketing. Last spring, she launched a course on the topic. While a far cry from the usual torts or constitutional law curricula, her class is essential. It aids law students in developing their personal brands.
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