MutualMind, a social media technology developer, agreed to bring to the small law market a portfolio of social media intelligence offerings for LexisNexis. The legal content and technology provider to lawyers and law firms hopes that MutualMind will supply LexisNexis law firm customers with strategic social media intelligence to develop an informed strategy to develop new business.
MutualMind is a social media management and intelligence gathering platform that is designed to let business customers monitor and promote brands and develop customer relationships on social networks and increase their return on investment in social media. The platform can be used to measure market receptivity to products and services, track customer sentiment and sales leads, and manage business reputations and relationships.
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