Jason R. Baron used his keynote address at the LawTech Euro Conference 2014 in Prague today to call for greater data use transparency from U.S. businesses. Addressing 500+ attendees, Baron asserted that the compelling business need to deploy powerful predictive analytics to effectively accomplish information governance requires a corresponding informed consent from employees.
Baron, of counsel to Drinker Biddle and co-chair of the Information Governance Initiative, argued that European countries are ahead of the U.S. in protecting personally identifying information, but now the inflection point reached with Big Data requires U.S.-based companies to address ethical issues associated with their increasing use of data about employees.
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