For small law firms and solo practitioners competing in a crowded marketplace, word of mouth only goes so far. But for attorney James P. Dillion of Cape Cod, Massachusetts, a little SEO (search engine optimization) has gone a long way in increasing his business.

Dillion, who is a solo practitioner, has landed a number of criminal defense cases and some estate planning work after implementing SEO best practices to his website. For readers who are unfamiliar, SEO is the process of affecting the visibility of a website or a Web page in a search engine’s unpaid results, often referred to as “organic” results.

This content has been archived. It is available through our partners, LexisNexis® and Bloomberg Law.

To view this content, please continue to their sites.

Not a Lexis Subscriber?
Subscribe Now

Not a Bloomberg Law Subscriber?
Subscribe Now

Why am I seeing this?

LexisNexis® and Bloomberg Law are third party online distributors of the broad collection of current and archived versions of ALM's legal news publications. LexisNexis® and Bloomberg Law customers are able to access and use ALM's content, including content from the National Law Journal, The American Lawyer, Legaltech News, The New York Law Journal, and Corporate Counsel, as well as other sources of legal information.

For questions call 1-877-256-2472 or contact us at [email protected]